OEMs are constantly adding new features to their vehicles, but there’s not a lot of evidence consumers want all these new options – and some pretty solid evidence many consumers don’t.
Toyota, which markets one hydrogen fuel-cell car, opens a new hydrogen R&D center in Gardena, CA, to develop technology around hydrogen power for vehicles, stationary generators and more.
Successfully reducing risk during the electric vehicle transition will require suppliers to develop a business strategy, establish an operating model and optimize the operating model.