DrivingSales

DrivingSales

Nov. 1, 2011

article

WardsAuto

Dealership With a View, and a Hotel With Pricing Problems

DrivingSales CEO Jared Hamilton, a car dealer's son, tells of a recent hotel front-desk experience to illustrate a point about the importance of consistent...More
Oct. 13, 2011

article

WardsAuto

Consumers Moving Closer to Buying Cars Online

“The Internet has not reduced customer loyalty, but it has changed the way it takes place,” says John Holt of Cobalt/ADP....More
Oct. 11, 2011

article

WardsAuto

Car Dealers Reach Out to Smartphone Crowd

“Almost all of our customers are using mobile devices, so we need to as well,” says Bob Murray of the Asbury Automotive Group....More
Oct. 10, 2011

article

WardsAuto

Social-Media Car Survey Focuses on Cultivating Loyalists

“It used to be that if you got a customer mad at you, they might tell six or seven friends,” says Kevin Root. “With social media, they tell a lot more.”...More
Sep. 21, 2011

article

WardsAuto

Digital Media 2012: It’s All in the Execution

Learning to use technology in the most effective ways is even more important for dealers than determining which systems to choose in the first place....More
Sep. 20, 2011

article

WardsAuto

Upcoming Conference ‘Dealer-Driven’

DrivingSales Executive Summit presented with WardsAuto brings together progressive dealers Oct. 9-11 in Las Vegas....More
Sep. 1, 2011

article

WardsAuto

Driving Sales, WardsAuto Event Highlights New Dealer Strategies

Gary Vaynerchuk, who used social media to ferment sales of his family wine business, will deliver the keynote speech at this year's DrivingSales Executive...More
Jan. 27, 2011

article

WardsAuto

Five Degrees of Dealer Innovation

Some dealers like being “out there” when it comes to new technologies. Others are less bold. But sticking with same-old carries unpleasant consequences....More
Dec. 2, 2010

article

WardsAuto

Using Different Approaches, Car Dealerships Boost Accessory Sales

“It’s a $29 billion market opportunity with high gross margins that a lot of dealers let slip by,” says Mike Martinez of Izmocars....More
Oct. 22, 2010

article

WardsAuto

Texas Dealership Wins Innovation Award

In separate contests, five dealership and six vendor representatives presented their innovations to a panel of judges at the Driving Sales Executive Summit....More

Dealership With a View, and a Hotel With Pricing Problems

Consumers Moving Closer to Buying Cars Online

Car Dealers Reach Out to Smartphone Crowd

Social-Media Car Survey Focuses on Cultivating Loyalists

Digital Media 2012: It’s All in the Execution

Upcoming Conference ‘Dealer-Driven’

Driving Sales, WardsAuto Event Highlights New Dealer Strategies

Five Degrees of Dealer Innovation

Using Different Approaches, Car Dealerships Boost Accessory Sales

Texas Dealership Wins Innovation Award

What was the best car commercial from this year's Super Bowl broadcast?

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