Byron Pope

Byron
Pope
Associate Editor,
WardsAuto

Byron covers Ford and the Mexican market.

Articles
Land Rover Introduces New Diesel for U.S.
The diesel will be available in the ’16 Range Rover and Range Rover Sport luxury SUVs.
Jaguar to Offer F-Pace CUV Next Year
New Jaguar CUV will be underpinned by the automaker’s aluminum-intensive architecture.
Labor, Fuel Prices Threaten to Derail North American Auto Industry in 2015 4
As automakers rush to meet growing demand they will need to keep labor costs down and supplies in line.
Dodge Launching Viper Customization Program
Customers will be able to choose between 8,000 exterior color options, 24,000 custom stripe colors, 10 wheel options, 16 interior trims and six aero packages.
Demand for Small CUVs Likely to Stay, Hinrichs Says
Joe Hinrichs, Ford President-The Americas, says the supply base was dramatically downsized during the recession and is working to keep pace with demand.
Ford Sales Chief Stepping Down
Former GM executive Mark LaNeve to succeed John Felice as Ford vice president-U.S. Marketing, Sales and Service.
Chrysler CEO Outlines Brand Direction 
Chrysler CEO Al Gardner says the marque will be “American and affordable.”
Ford Best-Selling U.S. Nameplate for Fifth Consecutive Year
Ford outsold Chevrolet by 290,344 units to become the top U.S. nameplate in 2014.
Ward’s 10 Best Engines Judges Bid Fond Farewell to Audi 3.0L V-6
The engine’s exclusion is not because it no longer stacks up to the best offerings in the automotive industry, because it does, and then some.
Sync 3 Introduction Spells End of MyFord Touch
Sync 3 will feature faster performance, more conversational voice recognition and an easier-to-understand graphical interface, Ford says.
Ford Not Altering Product Plans Despite Falling Fuel Prices, Fields Says 1
Fields says lower gasoline prices are a positive for consumers, but long term it’s not going to change their desire for more fuel-efficient vehicles.
Ford Sales Again Hampered by F-150 Changeover
Ford’s Dearborn, MI, truck plant now is producing the new ’15 F-150, but its Kansas City, MO, facility has yet to transition.
Natural Colors Growing in Popularity, Annual Survey Says
White is the most popular color globally, up 3% from last year to 28%, while black, silver and gray followed with 13% each.
New ’15 Ford F-150 to Achieve 26 MPG, Just Shy of Ram EcoDiesel
Early builds of the new ’15 Ford F-150 have been cleared for sale and will reach dealerships within a week, the automaker says.
Fiat 500X New Addition to U.S. Lineup
Fiat 500X designers leveraged cues from the flagship Fiat 500, including double headlamps and a trapezoidal nose.
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