Byron Pope

Byron
Pope
Associate Editor,
WardsAuto

Byron covers Ford and the Mexican market.

Articles
Automakers Scrambling to Keep Afloat in Volatile Russian Market 2
Russian analysts say most automakers will stay in the market despite the country’s uncertain political and economic picture.
Ford Touts Technology, Design, Dynamics of ’15 Edge
The ’15 model comes with a number of technology features, including active-grille shutters, adaptive-cruise control, start-stop and active-park assist.
Ford Changan Opens New Assembly Plant
The plant plays a key role in Ford’s plan to increase global sales 45%-55% by 2020.
Ford No Stranger to Aluminum 1
Ford in 1992 began experimenting with aluminum with its Aluminum Intensive Vehicle program.
New ’15 Ford F-150 Off to Good Start 3
The new truck also is selling quickly, averaging just 18 days on dealer lots, well below the light-duty fullsize pickup truck average of 105 days.
Miata Mazda’s 'Heart,' Executive Says 3
The roadster sells in low volumes, but Jim O’Sullivan, the automaker’s top North American executive, says the car is worth the investment.
Fiat Unwraps Doblo Trekking at Geneva Auto Show
The Fiat Doblo Trekking passenger van receives new front and rear bumpers and a raised chassis with an under-engine guard.
LaNeve Aims to Bolster Ford’s Car Sales 1
Ford’s U.S. car sales fell nearly across the board, with the exception of the newly launched ’15 Mustang, which posted a 31.8% gain last month.
Ford Seeks Vehicle-Use Insights Through Fleet Study  2
The Fleet Insight study has been under way for the past 10 weeks incorporating 72 Hewlett-Packard corporate vehicles.
Gen Z Buyers Prefer Ford, Automaker's Study Finds 2
Ford-commissioned survey indicates Gen Z consumers prefer cars over CUVs, largely due to economic reasons.
Next-Generation Hyundai Elantra to Stay Aggressive
Hyundai is unlikely to tone down the next-generation Elantra’s exterior design the way it did with the Sonata midsize sedan.
Mazda Bullish on CX-3
Mazda North American chief predicts B-segment CUVs will be one of the fastest-growing segments over the next two years.
B-Segment CUVs
B-segment CUV sales in the U.S. are expected to jump to 627,559 this year, representing a 3.0% slice of the market.
Hyundai Veloster Receives Upgrades, New Rally Edition Unveiled
Veloster turbo gets Hyundai’s Active Sound Design, which accentuates powertrain sound for a more engaging driving experience.
Product Assault, SCR Fix Behind Mazda’s Diesel Delay 1
Mazda says the engine meets all environmental standards without aftertreatment, but adding such a system will help improve performance.
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