Christie Schweinsberg

Christie
Schweinsberg
Senior Editor,
WardsAuto

Christie covers Asia-based auto makers and the U.S. heavy-truck market.

Articles
Varroc Pushes Adaptive Drive Beam for U.S. 1
Studies show ADB improves visibility 98 ft. at speeds of 45 mph, giving a driver 1.3 seconds more time to react to obstacles in the road, Varroc says.
Toyota to Deploy Connected Vehicles in Ann Arbor
Toyota employees and their families will be invited to participate in AACVTE. Ann Arbor is home to technical centers for the automaker, as well as a design studio.
Word of Mouth, Marketing Fun Could Spur Electrified Vehicle Sales
Most people who drive the extended-range electric Chevy Volt find it fun and don’t extol its energy efficiency when surveyed, says GM’s Larry Nitz.
New Genesis Chief Embraces Hyundai’s Audacious Goals
Erwin Raphael, who joined Hyundai from the former Chrysler Corp. in 2009 to improve quality, is the first U.S. general manager of the automaker’s new luxury brand.
Origami, Kaizens Help Americans Build a Lexus
For Lexus’s first American-built car, it is relying on the skills of Toyota’s workforce in Georgetown, KY, home to the automaker’s oldest U.S. plant.
Subaru Aims Just Shy of 100,000 With New Impreza
Selling 80,000-90,000 Imprezas in a year would top the car’s previous record of 68,175 set in 2012, WardsAuto data shows.
Toyota Launching New User Experience Data Company
Services that may spring forth from Toyota Connected include smart telematics systems that learn driver behavior and preferences, connected vehicle networks and use-based insurance pricing models.
Toyota Down, Honda Flat and Nissan Rises in March
Toyota car and light-truck lineups both saw losses, as did Lexus cars, Honda light trucks and Honda’s Acura brand.
Fear of Quality Missteps Keeps Titan Trickling Into Dealers
The second generation of Nissan’s fullsize pickup will be slowly filling dealer lots this year, with a wide variety of variants still to come.
Ghosn Takes Infiniti to Task
Ghosn won’t address whether Infiniti’s previously stated goal of achieving 500,000 global sales by 2020 still is in the cards.
Hyundai: We May Need to Incentivize Ioniq
“Nothing anymore sells itself, but the (low) fuel prices definitely create a situation where demand is lower than we’d like to see it,” Hyundai’s U.S. CEO says.
Nissan Reveals Gas-Engine Titan in New York
The second-gen Titan sees horsepower grow slightly from its 5.6L V-8 and later will add a new V-6 engine to the lineup.
Hyundai Gives Glimpse of Future Genesis Direction
Copper-colored accents inside and out, a 21-in. LG display screen and a user interface accepting swipes, circular motions and gestures are just a few of the luxury car’s features.
Impreza Sedan and Hatch Unwrapped in New York
The next generation of Subaru’s compact car lineup gets the brand’s all-new platform and design language, as well as direct injection of its 2.0L Boxer 4-cyl.
Ghosn Pulls Back on U.S. Share Goal
Nissan had been aiming to achieve 10% U.S. market share by the end of its next fiscal year in March 2017.
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