Christie Schweinsberg

Associated Editor,

Christie covers Asia-based auto makers and the U.S. heavy-truck market.

Lexus: 300,000 U.S. Sales Probably Out of Reach
Lexus earlier this year announced a 2014 sales goal of 285,000 and the brand at its current pace is trending to hit 290,000-295,000, a top official says.
Sienna Goes Social for New Marketing Campaign 
Toyota forgoes traditional media outlets to promote its refreshed minivan, and employs social-media stars to get its message out.
Toyota’s Lentz Moseying On to Texas 
Jim Lentz will be among an initial group of 50 moving this year to Plano, TX, site of Toyota’s new North American headquarters.
Nissan Says Making Progress on Remedying Pathfinder Judder 
The Japanese automaker has been updating transmission-control-module software, replacing torque converters and replacing entire transmissions to remedy the problem.
Lexus Sees Success With Less-Expensive GX
Lowering the price of the base grade for the GX’s ’14 refresh, by substituting fake leather for real leather and deleting some content, was key to this year’s sales jump, a company official says.
Lexus: We Can Keep Loyalists Happy Despite Performance Push 
Models like the IS, NX and RC don’t mean Lexus is abandoning its loyalists, who traditionally prefer softer-riding vehicles such as the RX, LS and ES.
Nissan Selling Replacement Batteries to Grow Leaf Appeal 2
Extending the Nissan electric vehicle’s range and improving the ability of its owners to charge while on the go are two areas of improvement.
Nissan Small Sports Car, Next-Gen Cube Up in Air 1
A production, rear-wheel-drive small sports car is difficult for the automaker to bring to fruition, a company official says, as its current RWD platforms underpin expensive models.
New Lexus NX Short on Sport
Lexus’ first small CUV is stylish inside and out but lacks the athletic sounds and feel of its main competitors.
Nissan Ponders Another Small CUV, Future in Minivan Segment 
The Japanese automaker may need a more utilitarian entrant in the burgeoning small CUV group, a top Nissan official says.
Lexus Unfazed by LS Decline as S-Class, Tesla Model S Grow 3
The Toyota luxury brand’s flagship sedan was down 19.7% through May, while the Mercedes-Benz S-Class was up 81.8%, leading the segment.
QNX Hopes to Solve Voice Woes With New Acoustics Software 
Features of QNX’s Acoustics for Voice 3.0 software include echo cancellation and noise reduction, meaning in-car phone calls should become clearer on both ends of the line.
Lexus Targets 36,000 Sales With NX
Lexus sees more than half of NX buyers being non-Lexus owners, with the possibility of more than 70% of early customers being new to the brand.
Nissan Hopes More Generous LCV Warranty Will Boost Sales 
NV and NV200 sales are up through May but are a fraction of the volume generated by competing models from the Detroit Three.
Most Brands Decline in J.D. Power IQS
More than half of U.S. auto brands measured fell from 2013 to 2014, with all GM brands, Audi, Chrysler, Fiat, Honda, Toyota and Volkswagen losing ground.
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