David E. Zoia

David
E. Zoia
Editorial Director,
WardsAuto

Dave writes about manufacturing, vehicle technology, management issues and international trends.

Articles
TrueCar Pitches Targeted Rebates as Answer to Industry’s High Marketing Costs
Too many marketing dollars are wasted on customers who would have bought the vehicle anyway, John Krafcik says. By aiming incentives only where needed, automakers could free up billions.
Dealers Hiring More Millennials, But Struggling to Retain Them
The group has grown to 27% of the workforce, but turnover remains a staggering and costly 55%. The problem? Long, inflexible hours and commission-based compensation plans, the report’s author says.
DMS Provider Takes to the Cloud
California-based Advent Resources says its small size has allowed it to take dealer-management systems where the bigger competitors fear to tread.
No Bubble About to Burst on Subprime Loans, Experian Says
Lenders are making it easier for buyers at the bottom of the credit-rating pool to secure financing, but there’s no sign the industry is headed toward a repeat of 2009.
No Declaration, But Bush Sounds Like Presidential Candidate in NADA Talk
The former Florida governor talks about how to fix America, sheds some light on his meeting this week with potential rival candidate Mitt Romney and reveals a recent new-car purchase.
Toyota Seeking More Mirais for U.S. Market 1
Not even the expiration of federal tax credits has dampened enthusiasm for the fuel-cell car in the U.S., a top U.S. executive says.
Nissan Confident of Targets, Says Dealers Should Be Too
The new Titan fullsize pickup is considered the last piece in the automaker’s U.S. product-portfolio rebuilding effort, as it locks in on a 10% market-share objective.
Toyota’s Carter: New Showroom Tactics Needed; Still Life Left in Scion 3
Toyota’s U.S. sales head says dealers may have to change hiring and compensation practices to better appeal to Millennial and minority buyers, predicts no change in long-term CAFE standards and pledges a comeback by the Scion youth brand.
Caution Signs Aplenty as U.S. Market Heads for Continued Growth in 2015
Volumes will increase again this year, but rising interest rates, inventories, incentives and loan lengths are tempering longer-term outlooks, says a J.D. Power executive.
Audi: No Plans to Go Below A3 in U.S.
The German luxury-vehicle producer is looking upmarket, not down, with CEO Rupert Stadler telling media this week three “new large-model additions” are planned.
VW’s U.S. CUV Play Could Include Small Golf Derivative
With the Tiguan moving up in size for 2017, executives say there will be room for the automaker to add a new compact model and double its U.S. CUV lineup to four entries from two today.
China’s GAC Eyes 2017 U.S. Market Launch 1
The Guangzhou-based automaker says it is looking for a distributor to help roll out its Trumchi brand in select U.S. states.
Audi Buyers Primed for New, Lighter Q7 in U.S.
The new model will be more fuel efficient, thanks to its lower weight and addition of a plug-in diesel powertrain.
Production Version of VW’s Cross Coupe GTE Hybrid Likely
VW will flesh out its lineup with several new CUVs over the next couple of years, with a version of this latest concept to be revealed later today expected to be among coming offerings.
VW to Build Tiguan in North America
Volkswagen of America executives have been complaining for years that the current Tiguan is not sized right for the U.S. market, and the planned, locally built stretched model is an attempt to remedy that.
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