Herb Shuldiner

Herb
Shuldiner
Correspondent,
WardsAuto

Based in New York City, Herb specializes in coverage of the European automobile importers, sales and marketing issues and new technology.

Articles
Cadillac to Expand Portfolio Range as Sales Soar 
Cadillac deliveries jumped 30% through July and could break the 200,000-unit barrier this year if that pace is sustained for the rest of 2013, James Vurpillat, global marketing director, says.
BMW Sees U.S., China Leading EV Sales
Market leadership for China will depend on how quickly the government provides the necessary infrastructure, global sales chief Peter Schwarzenbauer says.
Ford Says Conquest Buyers Flocking to Fiesta 
The auto maker says first-time car buyers account for 30% of the subcompact’s sales.
BMW Says i3 Sets New Paradigm for Manufacturing Efficiency
“We can build the entire vehicle in 20 hours vs. 40 hours for a conventional vehicle,” a BMW executive says. That's from the time the vehicle parts are stamped in the body shop until the completed EV rolls off the assembly line.
Technology-Laden S-Class Strong on Safety, Comfort 
Luxury-segment cars typically launch new technologies before the features begin to show up in conventional mass-produced vehicles. So it’s no surprise that the new S-Class is studded with innovations, including 20 active safety features in the S550.
New S-Class Variants to Target Super Premium Sector 
Mercedes will offer six variants of the ’14 model, including at least one version designed to appeal to former Maybach buyers.
Nissan Sees Momentum Building for Leaf EV 
The West Coast remains a big market for the car, but demand is picking up in cities such as Atlanta, Washington and St. Louis, says a key executive.
NHTSA Chief Mum About Next Step in Chrysler Standoff 
Administrator David Strickland does not explain why the government is giving owners of the models NHTSA considers unsafe no guidance about whether to continue driving their vehicles.
Volvo Not Quitting U.S., North American Chief Says 1
The auto maker plans to introduce four facelifted vehicles later this year as ’14 models: the S60, XC60, S80 and XC70, which represent 83% of U.S. sales. “There’s no signal that we’re lessening our pace here,” John Maloney says.
Mercedes Targets 30,000 AMG Global Sales Annually by 2017
Customers generally pay 40%-45% more for an AMG model, because for some premium car buyers the Mercedes brand doesn't have enough cachet, says a top executive. “They want the best car that's there.”
Dealership Pulls Heavy Duty at Former Army Facility
Bay Ridge Ford converts a Brooklyn military building into a service center for big and small vehicles.
Big Apple Juice: Leaf EV Taxis Tested in New York
The Leaf taxis are being tested for their feasibility for daily service in New York. But they are not taking the place of the “Taxi of Tomorrow” based on the Nissan NV200, the exclusive replacement for the 13,000-plus cabs now plying city streets.
Chevrolet Favors Retail Customers in ’14 Impala Sales Mix
Two-thirds, or 70%, of last year’s model went to fleets. However, the first 500 10th-generation Impalas produced this year all have gone to retail customers, marketing manager Jon Hahn says.
Sweet Spot in U.S. for A3 Sedan, Audi of America Exec Says
The 3-door sedan is popular in Europe, but the entry-level, premium-segment buyer here has gotten older and yearns for cars that are more luxurious, Scott Keogh says.
U.S. Team Made Final Push for Lexus ES Output in Kentucky
Toyota has been considering adding Lexus ES sedan output in North America for at least a year. But CEO Akio Toyoda credits the decision to pull the trigger on the plan to a March reorganization of its management ranks.
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