Jim Ziegler

Jim
Ziegler
Columnist,
WardsAuto

A noted dealership consultant and trainer, Jim writes about retailing issues.

Articles
Why Am I Under Investigation?
It’s truly amazing getting an FTC letter about potentially “agreeing to refuse to deal with TrueCar.”
Kia Dealer-Friendly Within Limits
Asian auto makers are uncomfortable dealing with large, publicly owned dealership chains, no matter how successful they are.
Remembering an Idol, Carroll Shelby
What we all admired was the man who couldn’t be stopped, even while suffering physical setbacks. Despite a heart transplant, kidney transplant and confinement to a wheelchair, he kept going.
EVs Great, But Getting KO’d in Market
A new dynamic is at work with the government becoming more involved in trying to force the market to make major car-buying shifts.
Dealers Appear Ready to Fight Auto Makers 1
A dispute is escalating over facility-upgrade programs that critics say are too exacting and expensive.
‘Half Time in America’ Does Whole Lot of Good
A lot of Chrysler, Dodge, Ram and Jeep dealers are euphoric about their prospects and products. It hasn’t always been that way.
U.S. Luxury Brands Poised for Comeback
American luxury brands have a realistic shot to occupy a seat at the table, maybe even sit at the head of it.
Who’s Getting What Dealer Data?
Dealers have allowed vendors unlimited information access instead of specific information for specified purposes.
Dr. Jekyll, Mr. Hyde and Ford
The mood and relationship with dealers is changing at Ford.
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