Mac Gordon

Mac
Gordon
Correspondent,
WardsAuto

Mac has written about dealer issues since 1943.

Articles
E-Dealer Pros Sharpen Their Game 1
Top performers on the WardsAuto e-Dealer 100 show why they’re all-stars.
Women Leave Mark in Dealership F&I Office
Women are more successful in maximizing finance and insurance packages when customers also are female.
Surviving as Dealers in Detroit
Three Motor City dealers speak of recent business challenges, including franchise and brand losses.
Insights

Apr 29, 2016
video
WardsAuto

Chrysler Pacifica: Judging for 2016 Wards 10 Best Interiors

The Chrysler Pacifica, evaluated by editor Bob Gritzinger, is a 2016 Wards 10 Best Interiors winner....More

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