Mac Gordon

Mac
Gordon
Correspondent,
WardsAuto

Mac has written about dealer issues since 1943.

Articles
E-Dealer Pros Sharpen Their Game 1
Top performers on the WardsAuto e-Dealer 100 show why they’re all-stars.
Women Leave Mark in Dealership F&I Office
Women are more successful in maximizing finance and insurance packages when customers also are female.
Surviving as Dealers in Detroit
Three Motor City dealers speak of recent business challenges, including franchise and brand losses.
Insights

Nov 21, 2016
Video
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2017 Wards 10 Best Engines: Less Is More With Four

Fun-to-drive is a key 10 Best Engines measure when it comes to small-displacement, high-performance four-bangers....More

Newswire

Diesels Power Profit Gains by VW's Lending Unit  

Volkswagen Financial Services cites increased demand for diesel cars in upgrading its projected 2016 profit from €1.92 billion to a record €2.1 billion....More

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