Debuting in November at the Los Angeles auto show as a ’17-model precursor, the new Elantra’s design is tweaked to present an upscale appearance, but no details of any drivetrain changes are being revealed.
Despite special processing, shipping, import duties and other regulatory costs, the fullsize Chevrolet’s sticker price in Korea is at least $3,000 less than an identical car sold in the U.S. GM Korea CEO Sergio Rocha doesn’t say how it is done.
The automaker adds a diesel option for the Tivoli, which accounted for 39% of first-half exports with 15,687 deliveries. Without it, Ssangyong exports for the period would have been just 25,687 units, off 61% from year-ago.
The Korean automaker says its European operation sold 200,038 vehicles in the January-June period, up 7.6% from year-ago. Second-quarter deliveries topped 100,000 for the first time in any 3-month period, with 103,946 vehicles sold.
The automaker’s fifth plant in China comes at a time when the market is down, and its already hefty outlay for a new headquarters is expected to increase by at least $1.5 billion. Both investments have analysts worried.
Robust demand and ratcheted-up sales projections for the Tivoli may prove to be a two-edged sword for Ssangyong as the low-volume automaker heads into traditionally contentious contract talks with its workers union.