CEO Mary Barra must remain face of GM recall, experts say.
If history provides any guidance, sales damage from the messy ignition switch recall by General Motors likely will be muted but, experts say, the automaker must continue to move quickly and decisively through the crisis. David Johnson, CEO of Atlanta-based consultant Strategic Vision and a crisis communications specialist, says the automaker’s efforts to be publicly transparent about the problem have been successful so far. “They are out in front and they own the story,” he ...
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