Mazda counting on BT-50 pickup to help sustain share growth.
BANGKOK – Following its best-ever year in Thailand, in which sales surged 76% from 2011, Mazda looks forward to 2013 with an evolving game plan. It won’t be easy – Choichi Yuki, Mazda Thailand managing director-sales, calls it a “challenging direction” – but the auto maker is confident it can beat the market. This time last year, the Thai automotive landscape was being turned on its head by the government-supported first-time-buyer scheme, which ...
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