* Alfa is brand with biggest potential to improve-Piech * Ready to wait a few years for Fiat to give up, sell Alfa * Would keep Seat, market it as cheaper alternative to Alfa PARIS, Sept 29 (Reuters) - Volkswagen's indomitable chairman, Ferdinand Piech, has set his sights on Fiat's Alfa Romeo as a thirteenth brand in his vast automotive empire. Although he often prefers to speak almost in riddles, Piech instead chose a frontal attack during Wednesday's Volkswagen media premiere prior ...
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