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Jim Ziegler

Ward's Correspondent, WardsAuto
Contact zieglerss@aol.com

Jim Ziegler, president of Ziegler Supersystems, is a trainer, commentator and public speaker on dealership issues.

Posts by Jim Ziegler

by Jim Ziegler in Retail Front Apr. 30, 2013

Oh-Oh, Here Come the Jetsons

Self-driving cars preparing to hit the road, and I’m feeling nervous....More
by Jim Ziegler in Retail Front Mar. 19, 2013

Cleaning House, Ford CEO’s Pay, Chevy’s Slogan and Chinese Drivers

As the boy moves out, the fireworks go off and a Dumpster gets filled – to the neighbor’s delight....More
by Jim Ziegler in Retail Front Feb. 20, 2013

Unconventional Convention Observations

A new wind is blowing, and we will see dealers and their associations rise against some of the abuses being inflicted on them....More
by Jim Ziegler in Retail Front Jan. 23, 2013

I Hear Distant Drums

The classic movie conjures up a sense of foreboding and the inevitability of a showdown. I’m seeing something similar in the auto industry....More
by Jim Ziegler in Retail Front Dec. 20, 2012

Lots of Pants on Fire

Truth stretching has become common in the auto industry....More
by Jim Ziegler in Retail Front Nov. 13, 2012

Dealers Pitch in After Sandy

When the devastion hit, caring car dealers showed why they are pillars of their communities....More
by Jim Ziegler in Retail Front Oct. 29, 2012

CarFax Gets Its Facts Wrong

Dealers tell me horror stories about CarFax experiences with customers. Those range from missing information to erroneous information....More
by Jim Ziegler in Retail Front Oct. 4, 2012

Stop Strip Mining of Dealer Data

Some companies extract dealership customer information for purposes beyond rendering contracted services....More
by Jim Ziegler in Retail Front Sep. 20, 2012

TrueCar Not True Friend of Dealers

The Internet marketing firm is sponsoring every dealer-related event around in order to re-introduce itself....More
by Jim Ziegler in Retail Front Sep. 4, 2012

Panic in the Premium Car Segment

I started hearing from dealers at high-line stores that they were getting calls from manufacturer representatives telling them to “punch” cars that....More
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