Steve Finlay is the editor of WardsAuto Dealer Business magazine and a senior editor for WardsAuto.com. His journalism career started 42 years ago as a crime reporter. A Michigan native, he likes fast cars, big lakes and cold days.

Posts by Steve Finlay

Apr 21, 2015

Have Phone, Will Shop at Car Dealerships

The new reality: Kids sleep with their smartphones and adults wield them at dealerships....More
Apr 01, 2015

Mercedes GLE Is Nice, But About That Pickup…

The head of Mercedes-Benz USA talks about the prospect of the luxury automaker joining America’s pickup party....More
Mar 05, 2015

Why Call Them Auto Dealers?

Some people think auto-retailing name changes are in order....More
Jan 09, 2015

Auto Dealers, CFPB May Go to Mat This Year

Don’t necessarily look for a knockout punch or lots of blood on the mat. But this is the year we may see a decision....More
Dec 15, 2014

Let’s Rate the 60-Minute Car Deal

Most people want a quality dealer relationship more than an express purchase, says DealerRater CEO Gary Tucker....More
Oct 20, 2014

Tesla May Lose Another One

Michigan governor likely to sign bill banning direct auto sales....More
Sep 29, 2014

Dead Rockers Enliven Today’s Car Ads

Acura draws pans, praise for TV spot featuring the voice of Sid Vicious....More
Aug 19, 2014

Dodge Undergoes Brand ‘Purification’

The brand moves from overall mainstream to so-called mainstream-performance....More
Jul 11, 2014

Tesla Salespeople Would Make Great Museum Curators

The automaker’s salespeople do a couple of things right but enough wrong to finish dead last in a mystery-shopping study....More
Jun 06, 2014

Car Sharing Could Help, Hurt Auto Sales

Some people think car collectivism is up and coming. But the auto industry prefers that individuals, not groups, buy vehicles....More

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