Steve Finlay is the editor of WardsAuto Dealer Business magazine and a senior editor for His journalism career started 42 years ago as a crime reporter. A Michigan native, he likes fast cars, big lakes and cold days.

Posts by Steve Finlay

in Retail Front Apr 09, 2014

Dealers to the Rescue…Again

GM dealers must do damage control, hold some hands and try to prevent existing customers from becoming ex-customers who trash the brand for the rest....More
in Retail Front Mar 07, 2014

You Are Under My Power…Now Read This

Marketers do many creative things. Hypnotizing consumers isn’t one of them....More
in Retail Front Feb 07, 2014

NADA Chairman Rates Hillary’s Speech

Critics claimed Clinton had no business speaking to dealers....More
in Retail Front Dec 27, 2013

NADA Tries to Stay Positive

The so-called dealer-reserve or dealer-markup system ducks a bullet. But the gun isn’t empty....More
in Retail Front Dec 26, 2013

20 Million Vehicle Sales by 2017?

TrueCar’s Scott Painter optimistically thinks U.S. light-vehicle sales will hit a milestone sooner than later. Well, let’s hope he’s right....More
in Retail Front Oct 29, 2013

Survey Raps Infotainment Systems

Consumer Reports reliability rating calls in-car electronics an “Achilles' heel.”....More
in Retail Front Oct 25, 2013

Dealers Amp Up Local Economies

New York association’s economic-impact report drives point home....More
in Retail Front Sep 17, 2013

What’s Hillary Clinton Got To Do With It?

After the National Automobile Dealers Assn. chairman delivers a speech on indirect financing, a conference attendee asks a direct question about....More
in Retail Front Sep 10, 2013

Un-Silent Cal, the Great American Car Dealer

Cal Worthington knew how to have fun and sell lots of cars in the process....More
in Retail Front Aug 01, 2013

What Do Customers Know?

Shoppers might not spot the finer points of good salesmanship....More
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