By Deepa Seetharaman and Tim Gaynor DETROIT/YUMA, Ariz., July 29 (Reuters) - U.S. automakers have embarked on an ambitious drive to hire software "codaholics," an effort that is increasingly pitting Detroit against its technology partners in Silicon Valley. Just ask Raj Nair, who leads global product development for Ford Motor Co. Nair said he lobbied his niece to join the second-largest U.S. automaker as an engineer. But her passions lay elsewhere. She now ...
To access this content simply register below now.
Registering is easy and allows you to:
- Access all WardsAuto.com public content and newswire stories
- Participate in forums
- Comment on articles
- Sign up for e-newsletters
And much more!