Peter Miles, BMW of North America’s vice president-Sales Channel Development and Customer Relations, says the Performance Center is an ideal way to connect with car enthusiasts who may end up as loyal customers (See related story: BMW Tracking for California Growth).
Tata’s weaknesses include product planning that fails to recognize changing markets, dealers’ lack of understanding of what buyers want and low profit margins. Management has given no clear indication that it is addressing these issues....More
Model-year changeovers in the truck business these days bring with them more updates than in the recent past. Competitive pressures are too intense to let a product go untouched, GM marketers say....More
Next year, GM expects to have 14 core platforms and 12 regional architectures in play. That will decrease to 11 core and two regional platforms, plus two flexible architectures in 2020, before going solely to four component-set platforms in 2025....More
Should the government publicize vehicle-performance data reported by manufacturers and used to identify potential safety defects? Are thousands of scattered eyes necessarily better than a single trained eye?...More