FACTBOX-Ten top misplaced brands

Newswire

May 25 (Reuters) - Many American college students have little idea where their favorite brands of merchandise come from, according to a study released on Friday. Stamford, Connecticut-based Anderson Analytics asked 1,000 U.S. college students to name the countries that well-known consumer brands come from. The findings show that most respondents had little idea. In some cases, though, the realities of the global business world helped the students out. European automakers Saab and Land ...

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