Fierce competition may trigger Indian bike price-war

Newswire

By Arif Sharif NEW DELHI, Aug 19 (Reuters) - India's motorcycle makers may be forced to cut prices and boost advertising to push sales because of a string of new model launches this year in the world's second-biggest bike industry, analysts said on Thursday. Indian bikemakers, led by Hero Honda Motors Ltd. , are expected to launch at least seven new bikes before March, the end of the business year, further crowding an around $4 billion market that has eight firms making over 40 models. ...

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