Ford says will miss pricing target for 2003

Newswire

DETROIT, May 20 (Reuters) - Ford Motor Co. on Tuesday said it would miss its pricing targets for 2003 in North America and Europe but said it was still on track to meet its earnings goal of 70 cents a share for the year. In slides prepared for a presentation to analysts, Ford said it now expects prices in the United States to fall this year by an unspecified amount, versus Ford's goal of flat prices in an incentive-driven market. Ford said higher incentives in Europe would cause it to ...

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