NEW YORK, May 12 (Reuters) - General Motors Corp. will sponsor a free on-demand viewing of the CBS prime-time hit "Survivor" in a new test of how companies can advertise outside of a traditional TV broadcast, Comcast Corp. said on Friday.
Comcast, the No. 1 U.S. cable operator, offers audiences on-demand viewing of programs from CBS and rival NBC at 99 cents an episode, without ...
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