GM invokes past for 'Chevy runs Deep' ad campaign

Newswire

* "Chevy runs deep" TV ads to run on World Series * GM 2011 ad budget up a couple percentage points from '08 * GM spent $2.23 bln on US advertising in '08-Kantar Media * Halving of US brands to four allows greater focus By David Bailey and Ben Klayman DETROIT, Oct 27 (Reuters) - General Motors Co [GM.UL] is tapping a wide range of cars from its past and present, including the new Chevrolet Volt, for a "Chevy runs deep" advertising campaign that begins on Wednesday night. ...

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