Goodbye goodwill as European firms pay high price for M&A


* More writedowns expected after European watchdog warning * Autos, telcos, financials and insurance most at risk * Spain, Italy amongst weakest countries By Anjuli Davies and Sophie Sassard and Sinead Cruise LONDON, Jan 29 (Reuters) - European companies are having to reassess the cost of a rush of takeovers in more buoyant times as regulators call time on outdated asset values. Companies are obliged ...

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