Kia’s Optima remains an above-average competitor in the hotly contested U.S. midsize-car segment thanks to its sharp exterior and on-road performance, although interior design and comfort is mixed....More
The '16 Kia Optima maintains its stunning good looks outside, but inside there is a mix of eye-catching and not-so-eye-catching design elements. However, the brand's reputation for easy-to-use controls remains well kept.
With Hyundai’s Bangkok assembly plant having closed due to low sales, the automaker’s presence in Thailand involves only the marketing of imports such as the H1 minivan, Elantra sedan and Santa Fe multipurpose vehicle....More
Overall, automakers spent an estimated $128 million on TV ads for the week. NFL Football was the most popular choice for the week’s automotive advertisers, with over $43 million spent among the various games....More
WardsAuto editors evaluated the 40 vehicles in October and November, driving to and from home, work, school, the hardware store and on weekend roadtrips. There is no instrumented testing. Vehicles must have a base price no higher than $62,000 to be eligible.
For the 23rd year in a row, top powertrain engineers from around the world gathered to celebrate the winners of the Wards 10 Best Engines competition. Trophies were awarded at a ceremony in Detroit during the North American International Auto Show.
We call out vehicles with problematic fit-and-finish, materials, ergonomics or unfortunate design choices. Each of these items resulted in points deducted as WardsAuto editors selected the 2016 Wards 10 Best Interiors.