by Adam Tempkin and Charles Williams NEW YORK, June 17 (IFR) - It is a rare event in 2011 for a well-known company with an established global brand and history to decide to tap the quarter-century-old U.S. asset-backed market as a source of funding for the very first time. It is even less likely that the new issuer would receive tremendous interest from investors in its inaugural effort -- particularly amid the credit-market volatility currently roiling bond sales. But German auto ...
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