The interaction between technology and driver has to be frictionless, maximizing safety, while also assisting driving. The interface has to be carefully thought through and tested in order for car manufacturers to get it just right....More
One of the website basics is to write unique content that explains who you are, what makes you special or different, what products and services you sell and anything else that makes you stand out from the competition....More
The distinctive profile of the automotive executive may well be a factor in the industry’s success to date. Yet there are elements in this profile that may hinder – rather than enable – fundamental transformation. Today’s “car guys” need to evolve....More
Designed and engineered in Wolfsburg with input from U.S. staff, the Atlas evolved from VW’s 2013 CrossBlue concept and is starting to roll off the line in Chattanooga, TN. The automaker invested $900 million at the plant for the Atlas launch.
Alfa Romeo, Bentley, Buick, Lincoln, Maserati, Mini and Subaru win their first Wards 10 Best Interiors trophies, while Honda, Lexus and Mazda return to the winners’ circle. Thirty-one nominees were evaluated....More