Cayenne made-to-order with bespoke walnut steering wheel, leather sun visor covers.
LOS ANGELES – Above the Porsche store on swanky Rodeo Drive in Beverly Hills is a room where dreams can come true. It is the Porsche Design Studio, where new owners can choose from hundreds of special fabrics, leather and other samples to transform their vehicles into unique statements of personal style. “These are people who want to take the next step in their buying experience,” says Sascha Glaeser, manager-personal design for Porsche Cars North America. In the volume ...
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