Jaguar names Euro RSCG to do advertising

Newswire

NEW YORK, March 24 (Reuters) - Advertising agency Euro RSCG Worldwide said on Thursday that Jaguar Cars, a unit of Ford Motor Co. , hired its Euro RSCG/Fuel agency to handle worldwide advertising. Euro RSCG/Fuel won the account after a review that included six agencies: the incumbent, Y&R; JWT, Berlin Cameron/Red Cell; Kirshenbaum Bond & Partners; M & C Saatchi and Leagas Delaney. Euro RSCG is part of French advertising major Havas .

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