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PR Newswire

J.D. Power Reports: Online Preferences Vary Among In-Market Shoppers: Meeting The Diverse Shopping Needs on OEM Sites is Critical

http://photos.prnewswire.com/prnc/20130605/LA26502LOGOWESTLAKE VILLAGE, Calif., July 24, 2014 /PRNewswire/ -- When researching vehicles on OEM websites, in-market shoppers have unique content usage behaviors that are influenced by various factors, such as desired vehicle type, shopper age and income, that can influence what content they...