Hyundai Genesis sedan debuted in U.S. in 2008.
CORONADO, CA – When Hyundai launched its Genesis rear-wheel-drive sedan five years ago, critics questioned whether the auto maker successfully could sell a near-luxury car under its own brand. But Hyundai has no regrets about tiptoeing into the premium realm with the Genesis 4-door, and then in 2010 with the slightly larger RWD Equus, says U.S. CEO John Krafcik. Not only are the two models selling at predicted levels, he says, they are helping bolster the overall brand image and ...
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