Overall, automakers spent an estimated $128 million on TV ads for the week. NFL Football was the most popular choice for the week’s automotive advertisers, with over $43 million spent among the various games....More
The Tokyo show has become less significant than those in Frankfurt, Geneva, Detroit and Los Angeles. Still, as the home market for Toyota, Nissan and Honda, it affords them a chance to bedazzle with their latest technologies....More
In the initial aluminum-to-steel production program, GM will be moving cautiously, replacing only a couple of the rivets currently used to test the manufacturing process and prove part durability before moving on to more extensive applications....More
Each vehicle nominated for Wards 10 Best Interiors is scored based on aesthetics and design harmony as well as materials, ergonomics, safety, comfort, value and fit-and-finish. Editors also test the user-friendliness of the human-machine interface.
Last year, Hyundai was the first automaker in the world to sell a vehicle powered by a hydrogen fuel cell. Hyundai Vice Chairman Woong-chul Yang makes it clear the automaker plans to be a trailblazer in hybrids as well as fuel cells....More
New-car sales in China are expected to grow at least 5% this year. But margins on those sales, already small, have vanished for many dealers. Retailers now are looking to look to areas such as finance and insurance and used-car sales for profits....More