New BMW app lets drivers share top scenic routes

Newswire

By Natasha Baker

TORONTO, Aug. 15 (Reuters) - Life is short -- so why not take the scenic route? That is the message BMW Financial Services seems to be encouraging with its new app, The Ultimate Drive.

Released last week, the free app allows users to discover, share and rate the world's most interesting driving routes contributed by users worldwide. By incorporating GPS, the app is also able to ...

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Navigation-system maker TomTom is offering downloads of celebrity voices (including some of these) to guide you on your route. Who would you like to have tell you where to go?

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