’07 Compass Half of His-and-Hers Jeep Lineup?

DETROIT – Jeep’s development of the ’07 Compass cross/utility vehicle was shaped by market research that shocked Chrysler Group executives.

Focus groups were shown designs representing the entry-level Compass and a segment-mate that grew into the Jeep Patriot concept vehicle that debuted last year at the Frankfurt auto show.

Women tended to prefer the Compass design, which is reminiscent ...