The new 4-year game plan of Fuji Heavy Industries Ltd., maker of Subaru vehicles, is arousing doubts as well as hopes in Tokyo. Company strategists are counting on three main improvements – a shift in focus from Japan to overseas markets, the introduction of new models that address real market needs rather than simply incorporating advanced technology customers might like and a product lineup and sales network fine-tuned for each main global market. If all goes according to plan, FHI ...

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