LOS ANGELES – Audi of America Inc. plans to boost its marketing spending by as much as 15% this year as it expands its product range to include the new A3 entry-level car. Audi sales fell 9.8% in the U.S. in 2004 to 77,917 vehicles, according to Ward's data. While sales are running 4.9% below year-ago at 44,655 units through April, Audi's chief marketer says he expects the U.S. unit to report a slight increase in overall volumes this year. “We will exceed our numbers in the U.S. from ...
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