The installation rate for all-wheel drive in the U.S. and Europe is less than half of its potential, claims Magna Steyr AG & Co. KG, a leading supplier of the technology. "On the one hand, an average of 38% of drivers want an AWD vehicle," says a study conducted for Austria-based Magna Steyr, "but on the other, the actual AWD share of the market is around 17%." The study - made public this month at a conference in Graz, Austria - also reveals distinct differences between the European ...

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