Beijing Hyundai Motor Co. Ltd. slashes sticker prices on all Sonata and Elantra cars sold in China by 10% to combat dwindling sales. “From January through April, our sales were off significantly,” a company spokesman tells Ward’s. “We slipped from a No.5 position to No.7 in terms of market share.” The move to cut prices was a tough decision but a necessary one to halt the sales decline, he says. Other measures also may be taken, but currently BHMC has no plans to reduce production, he ...
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