The second time’s the charm. That’s what Ford executives promise will be the case with their latest global engineering strategy. The last time the auto maker tried to coordinate engineering activities worldwide in order to cut development and manufacturing costs, things didn’t work out too well. Under the Ford 2000 scheme, led by former CEO Alex Trotman in the late-1990s, Ford sought to develop “world cars” that could be engineered in either Europe or the U.S. and built both places ...
Premium Content (PAID Subscription Required)
"Better Idea? Ford Says This Time It Has Product Development Right" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:
All of WardsAuto's reliable, in-depth industry reporting and analysis
Hundreds of downloadable data tables including:
• Global sales and production data by country
• U.S. model-line inventory data
• Engine and equipment installation rates
• WardsAuto's North America Plant by Platform forecast
• Product Cycle chart
• Interrelationships among major OEMs
• Medium- and heavy-duty truck volumes
• Historical data and much more!
For WardsAuto.com pricing and subscription information please contact
Lisa Williamson by email: firstname.lastname@example.org or phone: (248) 799-2642
Current subscribers, please login or CLICK for support information.