The Ford brand "DNA" will be evident going forward with in two populist vehicles – one of which, the CrossTrainer cross/utility vehicle, has yet to debut. So says Nick Scheele, Ford Motor Co. president and chief operating officer, in an interview with Ward's. In Scheele’s view, the blue oval’s DNA has three "threads": availability, affordability and heritage. Ford Fiesta "We are a global company. We have dealers everywhere. We have service everywhere. Whenever you want a ...

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