Ford Dealer Council Chairman Jerry Reynolds, Ward’s 2002 Dealer of the Year, was waiting with other Ford dealers in Robert Rewey's office at Ford Motor Co.'s world headquarters in Dearborn, MI. The year was 2000 and Rewey at the time was Ford's high-ranking group vice president for sales and marketing. The dealers were there to ask Ford to put up $50 million to help make the FordDirect.com Internet sales initiative a reality. The dealer body would toss in another $50 million. ...

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