Earth Tones Gain Traction With Vehicle Buyers

TROY, MI – Car buyers are going green. And brown and yellow – and a little more blue.

Taking a cue from such industries as fashion and textiles, earth tones are in demand again by vehicle buyers and likely will grace more car and truck exteriors in the coming years, coatings supplier PPG Industries Inc. says.

That isn’t to say tried-and-true standbys such as silver, black and white are falling out of favor. In fact, PPG says silver remains the most popular vehicle color ...