MADRAS — An executive of Ford Motor Co.'s Indian unit says in a published report that the automaker sees a diversified product lineup as key to gaining a dominant position in the market here. Ford already makes the Escort locally and will begin selling its latest model, the Ikon, here in November (see WAI — Oct. '99, p.1), targeting about 20,000 sales. The Ikon is Ford's first attempt at designing a car especially for the Indian market. New offerings could include a small car and/or a ...
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