Ford Marketing Chief Says Early Sales Bump Fool’s Gold

DETROIT – The relatively brisk sales pace Ford Motor Co. witnessed in early January has waned slightly, as many U.S. car buyers across the country find themselves confronted with a seemingly endless series of snowstorms and zero-degree temperatures.

“We saw some strengthening in the first week-and-a-half, two weeks, across all brands, but we’ve seen a bit of a weakening since then,” Jim Farley, ...