Ford-Mazda ready to ink European partnership deal

Since 1989, Ford Motor Co. and Mazda Motor Corp. have been discussing the idea of Ford of Europe building a vehicle for Mazda to rebadge and sell in Europe. it now appears the deal is imminent. The choice has reportedly been narrowed to a Mazda-badged vehicle based on the Ford Fiesta. Ford probably will build it in Cologne, Germany, rather than at Fiesta plants in the U.K. or Spain. Production could

Since 1989, Ford Motor Co. and Mazda Motor Corp. have been discussing the idea of Ford of Europe building a vehicle for Mazda to rebadge and sell in Europe. it now appears the deal is imminent. The choice has reportedly been narrowed to a Mazda-badged vehicle based on the Ford Fiesta. Ford probably will build it in Cologne, Germany, rather than at Fiesta plants in the U.K. or Spain. Production could start late this year, with initial annual output around 30,000 vehicles.

Please login or register to post comments

Related Resources

Navigation-system maker TomTom is offering downloads of celebrity voices (including some of these) to guide you on your route. Who would you like to have tell you where to go?

Data Center

There are a number of ways to find data on WardsAuto:

BROWSE : Explore the breadth of WardsAuto data by geography and data type.
SEARCH: Use keywords and filters to search all data.
Reference: View reference and non-time-series data.
Public Data: A collection of data tables available to non-subscribers.

A subscription is required to see locked content.
We also welcome requests for customized data.

Go to Data Center