Quality. It’s the perpetual holy grail of any industry. And it takes on gargantuan proportions in the automotive industry for a couple simple reasons. A defective vehicle poses a larger safety risk than a faulty appliance and costs substantially more. At Ford, quality issues constitute an albatross around its neck and they are being addressed from every angle. Within the powertrain operations, the mandate to improve came down three years ago, and executives say they are starting to see ...

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