DETROIT – It was a narrow miss, but a miss nonetheless. Gary Cowger, president of General Motors Corp.’s North American operations, told Ward’s several weeks ago he was hopeful the No.1 auto maker could score a third consecutive year of market-share growth in 2003. (See related story: Cowger: GM Has Shot at Market Share ‘Three-Peat’) With the final numbers tallied, GM sold 4,716,039 light vehicles in the U.S. – 51,000 units shy of its target. GM’s market share dropped to 28.3% for the ...
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