General Motors Co. is reshaping its global-engineering philosophy, moving away from a one-stop, platform-centric strategy as it looks to better utilize its resources, smooth out the workflow and change a culture permeated by fear and mistrust. It’s an approach that looks to place a higher value on engineering experience and expertise, and less on low-cost labor, while allowing product-development centers to grow in capability at their own pace, Mark Reuss, vice president-global vehicle ...
Premium Content (PAID Subscription Required)
"GM Recalibrates Global Engineering Strategy" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:
All of WardsAuto's reliable, in-depth industry reporting and analysis
Hundreds of downloadable data tables including:
• Global sales and production data by country
• U.S. model-line inventory data
• Engine and equipment installation rates
• WardsAuto's North America Plant by Platform forecast
• Product Cycle chart
• Interrelationships among major OEMs
• Medium- and heavy-duty truck volumes
• Historical data and much more!
Current subscribers, please login or CLICK for support information.